|sultan properties a long the Beach|
Sultan Palace Beach Retreat spans 43 acres along a 700-meter stretch beach. This is second phase of the project that will see the set-up of a five star hotel. It will consist of 16 detached family villas, 50 semi-detached villas and 132 apartments.
The residences area covers about 40,000 square meters. Extra space is left for a water park, and an entertainment club for children.
Sultan Palace reports outpouring in demand of holiday homes at the Coast. Developer has achieved sales of about KSh.2bn, selling 34 units out 62 of its coastal villas and maisonettes in recent months. According to the development general manager, Mr Liu Tiancai, the beach resort experienced the highest purchases after the grand visit by Unites States President Barack Obama to Kenya July 2015
“The president’s visit not only portrayed Kenya as an investment hub, but also endorsed the country as a secure destination,” said Mr Tiancai.
Luxury beach resort is blending traditional Swahili architectural design with modern technology. It has drawn interest from modern middle class, high end citizens and foreigners seeking an investment and luxurious homes close to the beach.
“We have a good mix of buyers, but most of our buyers are Kenyans, together with a few foreigners,” said Mr Liu.
Mr Liu says building trust among potential buyers, incorporating quality brands sourced locally and imported from Europe, and Asia is the key to recent company increase sales. This is coupled with the right marketing strategies in creating the brand right from the design of the development. This is done by the award-winning international firm Wimberley, Alison, Tong & Goo (WATG).
A current trend has indicated that occupants of the holiday homes are looking for reasonably priced family packages. The packages that do not compromise on quality for the family experience, according to Mr Liu Tiancai.
The company is developing homes that are compatible with local cultures, and pocket friendly, serving needs of clients without compromising on the quality of luxury components of the properties design.
Developer believes the uptake of holiday homes at the coast accelerates mostly because of construction of the new railway gauge connecting Nairobi to Mombasa. Construction of the railway will shorten traveling time between the two cities. Now, it takes about 19 hours to cover the 500 kms between the two cities by train. With the completion of modern railways, it will fall to around four to five hours
Phase One building is now advanced. The developer has reported that most buyers are opting for the more expensive units ranging from Sh39.5 million toSh72 million. The preference is being driven by the strategic locations, and unique features of the resort’s villas that offer remarkable and open views of the ocean. Sultan Palace Development Ltd is a Kenyan real estate company owned by Jiangxi Xinyu Estate Development Company Ltd.
The company has over 20 years of experience in Africa and China, delivering quality and high end luxury properties. Jiangxi Xinyu Estate Development Company Ltd has won numerous awards.
The latest in the multinational’s property portfolio is a Sh5bn development in Kikambala Kilifi County, which comprising holiday homes, villas, condos and beach houses. The property is set up on 43 acres of exquisite beachfront property. It is projected to have a souk, a five star hotel, a club house, a water park, a kid’s club area, and state of the art gyms.